Parade Underwear Welcomes Spring With Superbloom Collection

For their “Superbloom” collection, sustainable underwear brand Parade added new floral patterns in their signature Re:Play and Silky Mesh styles. The brand is known for its solid, yet vibrant colors, but recent collections have featured more themed options around astrology, ice cream, and Juicy Couture. With the new collection, Parade offers a classic 70s floral…

Parade’s New Underwear Collection Ice Cream Is Their Sweetest Yet

What if there was a way to keep the spirit of summer secretly alive under our fall sweaters and leggings? “No way” or “I don’t believe it” would be the expected responses, but Parade has given us a third answer in the form of their new underwear collection appropriately titled “Ice Cream”. The name alone…